Facebook, social networking’s acknowledged leader, has surpassed every platform on the market today, corralling more than 400 million unique users globally. If any social network is poised to design a winning formula for successful revenue streams in 2010, it’s Facebook. CEO Mark Zuckerberg has set an aggressive agenda for the company, publically stating that he “expects social networks to become as essential as web browsers and operating systems,” and he has set the lofty — yet entirely realistic — goal of 1 billion users worldwide.
In the less than five years since it expanded beyond scholastic audiences, Facebook has not only grabbed the lion’s share of users, it has engaged them like no other platform on the Internet. The average Facebook user visits the site at least once a day and spends an astounding 55 minutes engaging friends and family –- statistics that another Zucker (Jeff) would probably kill for over at NBC.
While translating such popularity into dollars and cents isn’t easy –- especially in an industry whose users have grown accustomed to getting something for nothing and thats where we come in. Kemnet Technologies can create a measurable Social Media Marketing strategy for your brands and individual campaigns, or take your existing campaigns, and help you promote them on social media.
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